Solopreneurs Face Unique Challenges

Solopreneurs Face Unique Challenges

On the surface Solopreneurs seem to have it made because they are working alone however once you take a closer look, it is easy to see that entrepreneurs who work alone face many challenges! When running a small business, by yourself, you can set your own hours and make all the decisions but on the other hand you’ve ‘inherited’ many responsibilities that may otherwise typically be shared with others! Another thing to consider is whether you are comfortable and well-suited to spend so much time alone, often without the input of others, while building your business!

Let’s take a closer look at some of the challenges you can expect to face when working alone and how to overcome them!

4 Key Challenges All Solopreneurs Face And How To Overcome …

As a solopreneur, we all face challenges daily, Read on to see how you can overcome them.

Although the challenges discussed above are all daunting, believe it or not these are NOT the only obstacles you are likely to face when working alone! The following article ‘presents’ more than 100 entrepreneurs sharing their own concerns about the barriers they face when going it alone as entrepreneurs and how they handle these challenges!

Entrepreneurs: The Biggest Challenges Facing Solopreneurs …

Solopreneurship can be a huge challenge for even the most seasoned entrepreneurs. So, to help you navigate those bumpy solopreneurship waters, I have …

When working alone, as discussed above, you will find plenty of obstacles challenging your discipline, focus, mind-set and productivity! The video below shares some tips and tricks you can use to stay productive, get organized and remain motivated to do what needs to be done! Remember, with nobody around you’ve got only yourself to depend upon to keep both your business and yourself profitable as well as productive…

Many people envy solopreneurs for the ‘apparent’ lifestyle they lead! These gritty entrepreneurs are usually working alone without the support or instructions of others and even though this seems attractive, at least on the surface, running a small business by yourself offers many challenges as discussed in the articles above! Perhaps the biggest challenge of all facing those who are working for and by themselves is maintaining the motivation they will need to succeed and this was addressed in the above video! The long and short is this, the life of any solopreneur offers the potential of great freedom and riches, provided of course the individual is willing and prepared to tackle and conquer the unique obstacles associated with running a small business all by yourself!

3 Things Needed to Make the Sale

3 Things Needed to Make the Sale

As an internet marketer your ultimate goal is to make the sale no matter what niche you may be working! When running a small business online the competition can be fierce however if you can create an interest with enough people in what you’re offering, success and riches can be yours! Don’t allow yourself to be overwhelmed by the magnitude of competition you face but rather focus only on things you can control starting with the sales process! When you concentrate on offering only products in demand, whether you developed them yourself or as an affiliate, you are actively taking the steps needed to grow your business! Website or blog development is important for sure as is building your brand, but making money is WHY you’re in business, am I right?

Now let’s discuss the 3 things the sales process requires of you when running a small business online to help you get into profit and stay there!

Awareness

In order to create an interest in what you have to offer, no matter what the product, you must first create an awareness of the offer itself! Even if you are offering proven products in demand, if nobody is made aware of your offers they might as well not even exist! It is absolutely mandatory that you promote your goods and services simply because people must first be made aware of the offer! This is why affiliate marketing can be so beneficial because it allows you to focus primarily on the marketing function which you must master to have any degree of success online! By learning how to effectively promote anything on the internet gives you the basic skills you need to succeed in any field and/or niche!

Engagement

If folks aren’t intrigued or interested in what you offer they simply won’t stick around to make a purchase! Once people ‘respond’ to your promotional efforts they need to view supportive content that engages them and thus helps to further create an interest in what you are selling! Selling anything, especially online, requires a process that first attracts and than engages people so that they recognize the value of what your offer may do for them! Remember the engagement process is not meant to ‘hard’ sell anyone but rather to further interest folks so they will take a closer look, all the while leaving them to feel no pressure to buy anything! This is what content marketing is all about!

Persuasion

Ah, copy writing 101. The way you ‘communicate’ your offer should clearly show why folks need, want or can’t live without what you have. Once people are engaged and looking for more information, you than need to be a bit more ‘persuasive’ in your approach! Essentially this is the stage where you attempt to ‘close’ the sale! Up to this point you have attracted folks with your promotional efforts and have given (freely) to them useful and intriguing information! This helps build their trust in you thereby allowing you to more effectively persuade them into making the purchase because their resistance has been lowered! Using persuasive sales copy is what is recommended at this point and if you’re not comfortable creating this type sales copy than find somebody who can do this for you! One note here is that for anyone running a small business on the internet it is highly suggested to try and acquire some basic copy writing skills simply because you WILL need them! This is NOT a talent but a skill you can acquire so don’t be intimidated at the notion of mastering this skill! You can do it like so many before you already have!

As discussed above, the 3 things you MUST do to make the sale online are relatively simple tactics you can either do yourself, or hire someone to do for you! Running a small business online definitely requires a ‘structured campaign’ designed to increase YOUR exposure along with being able to create an interest in what you do or the items you sell! Of course already having proven products in demand is essential and either developing them or finding them through affiliate programs is a discussion we’ll leave for another time! However when it comes down to the actual sales process itself, the tactics and/or requirements we’ve discussed above are an absolute MUST for you to ‘close’ any sale!

Working From Home While Staying Productive

Working From Home While Staying Productive

Working from home can either be a blessing for the convenience it offers you or perhaps your worst nightmare in terms of your own productivity! With the dawning of the ‘digital’ era running a small business from your home has become more a reality and less a whimsical dream but be warned, it is NOT for everybody! The home environment is typically a cozy and familiar place that people associate with family, friends and relaxation and this mindset can be difficult to change! When you use your home as a place to work from it can be challenging for anyone to maintain the discipline needed to remain focused on what you need to do!

Let’s discuss how you can set up a home office and establish the right mindset that will enable you to stay focused and be more productive when your home is also your place of work!

How to Get Work Done in a Home Office: 11 Steps

Here are some tips to keep you on track in your home office. Ad … Promise yourself that you will not come out of your office, during work hours for the purpose of …

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Understanding that the friendly environment of your home can also be a distraction and learning to manage these distractions is a great start! Now let’s discuss the essentials in terms of ‘equipment’ your office needs to keep you productive as you grow your business…

Things to make your home office legit

How much effort did you put into picking out the desk for your home office? Your chair? Wait—are you just using your laptop on a card table?

For more tips about staying motivated, organized and establishing the proper mindset to remain productive working at home, let’s listen to what Ingrid Nilsin has to say immediately below…

Working from home is something that many people have chosen to do because modern technology has made it much easier to be able to do so! Running a small business from home typically requires nothing more than an internet access and lots of discipline due to the temptations and distractions usually associated with the home environment! Our discussion(s) above focus on not only how best to set up an office but also how to establish and maintain the proper mindset you’ll need to be more productive! As mentioned above, working in the friendly confines of your own home is NOT for everybody, however with the right amount of focus and discipline along with the proper equipment, you are a prime candidate to become a successful home-based entrepreneur!

Sage Advice for Running a Small Business on a Blog

Sage Advice for Running a Small Business on a Blog

Running a small business off an internet marketing blog is a wise choice because of the flexibility this type of platform offers you in terms of customer interaction as well as getting visitors to your site! Blogs typically focus on useful content, which readers love but they are also relatively easy to optimize for search engine traffic due primarily to the frequency with which the content is updated! On the other hand since there are so many ways to format, optimize or promote your blogging platform, it can get a bit confusing as to where you should focus your efforts, which is crucial when trying to earn an income as a blogger!

In an effort to help you narrow your focus when trying to make money blogging let’s first look at some excellent tips you can use to effectively ‘leverage’ your blogging platform to generate more leads and sales.

20 Tips for Better Business Blogging: How to Use Blogging …

This is a guest contribution from Zoe Uwem. Blogging can be an effective lead generation strategy, if done correctly. The majority of companies that hope to use content marketing to grow their businesses all understand that …

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Although promoting your blog is a great way to get more traffic to it, this strategy takes time and effort on your part! Another strategy which is highly effective to get visitors to your site is by optimizing your content and site with the right keywords! Search engines can send you a ton of very targeted visitors provided you choose and use the right keywords and phrases correctly! So let’s further explore what is the appropriate way to use keywords when blogging to earn an income? 

The Dos and Don’ts of Using Keywords for Business Blogging

Keywords are the much-maligned components of business blogging. Using keywords has now gained the reputation of being an underhanded technique unsuitable for respectable businesses. In fact, if you look at the …

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Even though blogging does involve many different tasks, don’t let this overwhelm you! When trying to earn an income there are only a few select tasks that will really impact your ability to make money and this is what you need to focus on. For more on this let’s now hear from a globally renown entrepreneur and blogger, Yaro Starek…

 

Running a small business while using an internet marketing blog can be very effective and rewarding as well as confusing due to all the options and tasks involved for formatting, optimizing and promoting your blog! Being you’re in business to make money you must have a steady flow of visitors to your site to do so and blogs are great for this as well because search engines love them for the way the content is updated frequently! The only drawback is there is so much you CAN do with a blog that it’s a bit daunting to know where to best focus your time and energy when trying to earn an income! The discussions and video above featuring highly renowned business bloggers offer a few helpful tips and concentrate on the tasks that have the greatest impact on your ability to make a living with a blog! Now that you got your focus narrowed down to what it is you need to do to make the most out of your internet marketing blog, all that’s left is for you to take action on what you’ve learned here today!

Keeping Your Affiliate Business Safe From Hackers

Keeping Your Affiliate Business Safe From Hackers

Building an affiliate business online requires a steady and consistent effort on your part due to all the competition you face from others marketing the same products as you! The last thing anybody running a small business like this needs to contend with are malicious computer hackers who can easily create enough technical problems for you that could cut off your income and take your business down for weeks or longer! As an affiliate you don’t need for me to tell you how hard you must work when running a small business like yours simply to remain competitive and you’ll want to safeguard it from computer hackers with malicious intentions!

Let’s take a closer look at some things you can do, starting today, to keep yourself and your business safe from those disruptive and malicious hackers intent on creating nothing other than mayhem for you!

7 Tips To Keep Your Business Safe From Hackers …

How The Hackers Get In. Despite what we watch in the movies you may be surprised that most hackers do not force their way into company servers. A 2012 study found that 91% of cyber attacks begin with email. Who hasn’t gotten those emails from strangers telling us we are about to inherit millions of dollars from … Always be safety to stay away from those hackers. Reply. Benjamin Beck says: April 27, 2015 at 9:52 am. Knowledge is power 🙂 glad this helped. Reply …

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For bloggers using WordPress there is even more you can do to protect your site from being compromised by malicious hackers! 

6 Steps to Secure Your WordPress Blog

How to secure your WordPress blog, Essential settings to keep secure a WordPress blog from virus and malware.

Did you know that all those themes you’ve downloaded and tested but never used can present  more opportunities for being hacked? Hoarding themes can cause serious security issues therefore it is advisable to remove any that are not in use! For more on this check out the brief video presentation below…

 

Your affiliate business can be a great source of income for you therefore it is wise to keep it safeguarded from the ever present threats malicious computer hackers offer! The discussions above contain some solid advice pertaining to how you can ‘out-smart’ the cyber-scum who serve to create only problems for both you and your business building efforts! Running a small business on the internet is challenging enough due to the level of competition you face as well as the ever changing rules, regulations and algorithms that govern the net so it only makes sense to avoid and/or eliminate problems when you recognize them! The tips and advice offered above will go a long way towards helping you fortify your computer and thus your business from the threats computer hackers present to your ability to earn an income as an affiliate online!