Creating Content and Getting it Seen Online

Creating Content and Getting it Seen Online

Creating content for distribution is the mainstream strategy used by most businesses large and small on the internet and has proven to be a very effective way to get visitors to your site! Although much discussion seems to focus on the creation portion of this process you must be aware your job is not done until you find effective ways to share your content so your creative efforts will succeed in getting visitors to your site, after all, isn’t this your ultimate goal?

As the holidays approach, here are some great tips and ideas you can use to not only create but also share your content so that your goals of getting visitors to your site are realized!

5 Content Marketing Ideas for November 2015

National holidays, a James Bond movie, creative writing, and cancer prevention might all be topics for your content marketing this November. Content marketing seeks to attract, …

Read more …

Now that you’ve created a bunch of great content to share, let’s discuss a very effective tool you can use, for free, to do so! The following brief video demonstrates how to use this free ‘link sharing’ tool that comes with other benefits as well…

 

Creating content to use online is or should be the ‘center-point’ strategy for all marketers since it tends to be very effective at getting visitors to your site! What many marketers sometimes over-look is the importance of also establishing workable strategies and/or tactics you can use to share your content as well simply because if nobody sees what you created, you may as well have not even invested the effort! The discussions and video above were presented today to share with you some tips and tools you can use to keep your content marketing efforts at a high level so that you’ll never be without a steady stream of visitors to your site!

The REAL Partnership Between Online Search Engines & Marketers

The REAL Partnership Between Online Search Engines & Marketers

Are you using online search engines to get more visitors to your site or are they using you to fulfill their need for content? As marketers we must embrace the use of all types of content being this is what both people and the internet craves! Having said that, have we as marketers entered into a partnership, of sorts, with search engines to continuously fill their need for content while they in turn ‘reward’ us with traffic? Could it be that internet marketers, as clever as they are, may have fallen unwittingly into a role of ‘servitude’ and are NOT working just for themselves but search engines as well?

Let’s take a closer look at the ‘hoops’ you must jump through in terms of content preparation and use just to get more visitors to your site!

 

The thought provoking perspective offered above by Jonathan Mann about how online search engines are actually using marketers to help fill their insatiable need for content makes a lot of sense! While internet marketers are a rather independent bunch who prides themselves on doing it ‘their’ way, the perspective offered above tends to debunk that notion and actually views them as ‘worker bees’ who obediently supply content for search engines! In the end, if you give the search engines what they want, properly optimized quality content, they will in turn send plenty of visitors to your site, which is what appears to be the ‘terms’ of this partnership between marketers and the internet!

Powerful Distibution Strategies for Your Online Content

Powerful Distibution Strategies for Your Online Content

Even the best content created needs effective distribution strategies if you expect it to be seen online! When marketing with content you obviously need to start out with good quality information organized or formatted in such a way that people find entertaining or easy to view, but that’s just half the battle! After the creation process is completed you must focus on a second, equally important step you must take to distribute what you created for it to be seen online! It is the distribution of any content you want to be seen online that we are going to discuss here today!

Without further ado, let’s have a look at 5 different distribution channels you can use when marketing with content that will give you the greatest amount of exposure for the least amount of effort!

Five important channels for effective content distribution …

We also have a very comprehensive distribution process that makes sure our content drives traffic. The importance of great content is another post in itself, but today I want to share with you some of the most effective channels …

Read more …

When using different promotional strategies you will almost always find that certain tactics typically work better than others! When distributing content you want to identify which strategy gives you the very best results so you can focus on it to ensure your content will be seen online! For more on where to focus your efforts let’s tune into the following brief video put together by a very successful online marketer, David Boozer…

 

Choosing the right distribution strategies for your content is the ultimate key to giving what you created a chance to be seen online! What good is even the highest quality content when nobody even sees it which is why the way you choose to distribute it is just as important as what you’ve actually created! Marketing with content is currently the most effective way to be seen online and the above discussions focus on the best distribution channels you can use to make sure your content is seen by those for whom it is intended!

Discussing The Perfect Blog Post Length

Discussing The Perfect Blog Post Length

What is the perfect blog post length or is there such a thing? Actually this discussion has been bantered around online for quite some time but yet this ‘debate’ still continues on without any definitive conclusions of what the optimal length of your blog posts should be! Does this mean when creating content for your blog that you need not concern yourself about its length or rather that both short and longer length posts have their own merits as well as drawbacks?

Let’s delve deeper into the topic of how long (or short) your blogging entries need to be and why, if at all, it even matters!

The Truth About Short vs. Long Blog Posts: Does Size Matter?

How long should your blog post be? The unsatisfying answer is: it depends. Marketers and bloggers are divided on the issue. Some believe the longer, the better. Others believe short and to the point is the best way to go.

Read more …

Long-form or short-form? The debate continues concerning the benefits as well as the drawbacks of short vs. long blog posts so let’s look at the comparative pros and cons of each…

Long-Form vs. Short-Form Content: Which is Better …

One side argues that long-form content, which typically runs over 2000 words in length, makes for a more in-depth and compelling read, while the other side contends that short-form copy, or blogs that are less than… … Consumers who don’t have the time or the will to read through a dense 3,000 word post find shorter-form content more appealing as they can easily scan through the post. Mobile friendly: If you’ve ever tried to …

Read more …

As you can see there are compelling reasons for publishing blog posts in either long or short form but in both cases there are 3 elements you MUST include! Now let’s listen to what our friend Neil Patel has to say in the following short video about the 3 most important elements every blogging entry must have to attract and engage your readers…

When discussing the perfect blog post length it appears, at this time, that there is NO definitive answer! The discussions above point out both the pros and cons affiliated with having your blog posts either long or short in length. Since there are benefits exclusive to both lengths, it would therefore seem that when creating content for your blog, your focus should be primarily on the quality of the information you’ve elected to share with your readers! In the end both long and short form content seem to work well so don’t get caught up with how long your blog posts should be but simply focus on offering the best quality content you can!

Creating Visual Content Made Simple with These Tools

Creating Visual Content Made Simple with These Tools

Finding or creating visual content for your social media use is something every marketer can benefit from since it is one of the best ways to get attention within these hectic communities! The fact is ‘citizens’ of the internet have shown a distinct preference for receiving their messages through the use of imagery, be it video, animation or simply pictures! This is NOT to say that the use of text is no longer effective but rather that imagery is one of the best ways to get attention so that you can deliver your message or perhaps simply entertain and/or engage others! It therefore stands to reason that if you can ‘create’ something unique and customized to your message or purpose you stand a much better chance of standing out within these often times chaotic social communities! It also doesn’t hurt that you now have a virtually ‘unlimited’ source of visually appealing content created to suit your particular needs without having to ‘borrow’ images from other sources online!

To ‘break’ your dependence upon the use of commonly seen and widely distributed imagery found online for your marketing needs, here are some great tools you can use to find and/or create visually based content that ‘speaks’ to your audience!

Creating visual content has become more of a necessity nowadays due to the dramatic increase in social media use online for both casual and business purposes! The fact is people have a growing preference for viewing content that is more visually based thereby relieving them of the strain associated with reading text on the screens of their computers and/or mobile devices! For marketers, using images to convey their message is one of the best ways to get attention when navigating social media sites and having readily available sources for creating or finding the right imagery will certainly help to boost their promotional efforts! The bottom line is simply this, if visually based content is what people tend to prefer, the video above has just ‘supplied’ you with multiple ways to create and/or locate just the right images for your particular needs!