For anybody looking to achieve online success as an internet entrepreneur there are certain obstacles they need to be aware of and ready to avoid or address. Some are simply a matter of learned behavior and proper planning while others concern the pursuit of unproductive and time consuming marketing tactics. It simply comes down to learning how to work online in an efficient and productive manner. Since marketing on the internet present very low barriers for anyone interested in starting an online business it is only natural there will be many with little or no experience to begin with. Be that as it may these hurdles will be easy enough to overcome with a little effort and focus.
Here are 7 common mistakes made by people marketing on the internet that can prevent them from achieving any level of success but can be easily overcome.
Failure to Establish Goals
When starting an online business it begins with an idea of what it is you want to do but you need to develop a plan to accomplish your objectives. The best way to do so is to set goals so that you have specific targets to aim for allowing you to apply your efforts more effectively. Without goals you are ‘blindly’ taking actions that will likely be unfocused and therefore unproductive!
Not Owning Your Own Domain
If you are serious about marketing on the internet you will want to own your own domain. The free sites and domains available online are great for short term and non-profit activities but they do not give you much control. Having your own domain allows you to pick your own name and also allows you to establish control over your site.
Over Use of Social Sites
It is true that you can generate traffic on social sites, however if not done in an efficient manner you can really burn a lot of time on these sites so beware. Learning how to work online involves identifying where your time is most productively spent. If certain activities or functions do not prove to be productive for you than cut them out of your working schedule altogether!
Using Traffic Exchanges
Much like social sites, traffic exchanges involve the use of much of your time which for the most part is not worth it since the traffic in not targeted. You may be able to generate a fair amount of traffic at these sites but very few people will have an interest in what you promote therefore do not bother!
Not Building a List
When generating traffic for your business it only makes sense to also try and collect as many names as possible of visitors you can promote to in the future. Traffic generation takes time, effort and in many cases money, therefore being able to ‘reuse’ this traffic is not only resourceful but also makes good business sense. In short build a list!
Giving Up Too Soon
By being impatient or possessing unrealistic expectations many people end up quitting when they do not get results quickly. Real business success takes time and it is important to always remember that failure is a common occurrence with people who tend to quit too easily. A look at most any successful internet entrepreneur will reveal they invested a lot of time and patience to get where they are.
Not Continuing Your Education
As you discover more about how to work online you will notice that change is an ongoing occurrence. As a result you will need to be adaptable which means you will constantly be learning new things. Reluctance to keep up with these changes will only result in your business failure!
Achieving online success as an internet entrepreneur involves being aware of certain ‘pitfalls, that can easily derail your efforts. For many starting an online business there is a lack of experience with which they must contend but this can easily be overcome. It simply boils down to learning how to work online which is more a discipline than it is a talent. 7 common mistakes many make, as discussed above, can hinder or even prevent people from achieving any degree of success with their business. On the other hand, having an awareness of these potential ‘traps’ now gives you the ability to easily avoid them. To be forewarned is to be forearmed, and since you are now both, the only barrier you need to contend with is your own level of desire.